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AHS Print Advertising and Publications
The American Hanoverian Society offers a number of publications and advertising opportunities to its members. A quarterly magazine, The American Hanoverian, and the AHS Annual Breeders' Guide, Stallion Directory, and Mare Book are full of valuable information, news, show and inspection results, and articles dedicated to the breeding, training, and showing of Hanoverians. Advertising rates for both full color and black and white ads and classifieds are very reasonable and provide an excellent opportunity to target the Hanoverian market.
For more information or questions regarding advertising or materials submission for publication, please contact the AHS Office.
The Annual AHS Breeders' Guide, Stallion Directory and Mare Book
Always eagerly anticipated, the Annual AHS Breeders’ Guide, Stallion Directory and Mare Book is mailed free to all AHS active members prior to the spring breeding season, and is available for purchase through the Central Office while supplies last.
Issues contain a comprehensive Breeders' Guide to Hanoverian breeding, AHS registration and licensing procedures, mare and stallion performance testing and inspection, foal registration and more listing pedigrees, scores, photos, and breeding information for stallions activated for the current breeding season.
The Mare Book section contains more than 100 photos and information on the year's top inspection mares, new Elite, Elite Mare Candidates and Elite Eligible mares.
Printed on quality stock with a press run of approximately 2200 copies, this perfect-bound book is saved and referenced by breeders and AHS members for years, providing a long-lasting return on your advertising dollars. Plan now for the next edition!
2021 Stallion Book Ad Rates and Specifications
2021 Stallion Directory Advertising Agreement
Completed form and payment page.
2021 Stallion Page Update Form
Complete for stallions who have been listed in a previous edition of the Stallion Directory.
2021 New Stallion Questionnaire
Complete for newly approved, licensed, or imported stallions who have NOT been listed in a previous edition of the AHS Stallion Directory.
The American Hanoverian Magazine
Mailed free to all AHS active and associate members, the quarterly magazine, The American Hanoverian, provides an excellent resource for articles on breeding technology, committee reports, news, show and inspection results, administration reports, and much more. The Hanoverian Sales List, a classified section, is provided as a marketing service to AHS members and is also published quarterly on this site.
Starting with the Winter 2003 issue, additional four-color advertising spaces have been made available. Premium positions will continue to be reserved on a first come, first served basis.
Printed on quality stock and with a press run of approximately 2700 copies, The American Hanoverian offers advertisers an excellent value. Plan now to advertise in the next issue!
AHS Magazine Advertising Order Form and Ad Rates
Display Advertising Deadlines:
Spring Issue – February 10
Classified Advertising Deadlines:
Spring Issue – February 28
Assorted previous issues are available for purchase by contacting the AHS Office.
"What is a Hanoverian?" Brochure
A free publication available through the AHS Central Office or downloadable in PDF format from this site, the AHS "What is a Hanoverian" brochure provides new members or interested persons with a brief overview of the American Hanoverian Society and the history of the Hanoverian horse.
Click below to download a PDF version of this brochure. (468 KB)
What is a Hanoverian? Brochure
"The Hanoverian Jumper Breeding Program " Brochure
A free publication available through the AHS Central Office or downloadable in PDF format from this site, the AHS "The Hanoverian Jumper Breeding Program" brochure provides new members or interested persons with a brief overview of the North American Hanoverian Jumper Breeding Program.
Click below to download a PDF version of this brochure. (396 KB)
Additional Publications
The Hanoverian and Der Hannoveraner Magazines
In addition to the publications offered directly through the AHS, members may also download the German Verband's magazine The Hanoverian, an English version of the German Der Hannoveraner, which is available from the HV through a subscription. Visit the HV Print Media Archive page for the latest issue.
